Products
Will they stay on your page — or leave?
Is your price right?
Why would buyers pick you over the alternatives?
Who's actually going to buy?
Will they reply — or hit delete?
Which channels are your buyers actually on?
Will your ad stop the scroll?
Right Suite / Blog
GTM resources for founders who built first and need to sell now.
Playbooks, prompts, and templates. Free to use. Each one is the manual version of what Right Suite automates.
The Zero-Customer GTM Playbook
Seven decisions, in the right order, with the specific action to take at each step. For vibe coders, solo founders, and indie hackers who built a product and now need to sell it.
ICP Scoring Matrix: Rank Your Customer Segments Before You Go to Market
Most founders target whoever will talk to them. This matrix forces a structured comparison of 2-4 candidate segments across 7 dimensions -- so you commit to the one with the highest purchase intent, not the one that replied first.
Landing Page Copy Formula for Vibe Coders and Solo Founders
A fill-in-the-blank structure for a landing page that converts cold traffic. Built for products with no brand awareness that need to earn attention from the first line.
Cold Email Swipe File: 12 B2B Frameworks That Actually Get Replies
12 cold email structures for B2B SaaS. Each one with a framework, a worked example, and notes on when to use it. Not templates -- frameworks. Your voice, your buyer, your specific reason to reach out.
The GTM Decision Log: Track Every Decision So You Know What Actually Worked
Most founders can't tell if a GTM change worked because they changed three things at once and never wrote down what they expected. This log forces one decision at a time, one measurable outcome per decision.
The ICP Validation Prompt: Find Your Highest-Intent Buyer Segment
Copy this prompt into any AI. Fill in the brackets. Get a ranked analysis of your buyer segments in under 2 minutes — before you commit your GTM to the wrong one.
The Positioning Audit Prompt: Find the Angle No Competitor Owns
Most founders list features as differentiation. This prompt forces you to think like a buyer and find the positioning gap no competitor has claimed.
The Price Sensitivity Prompt: Know What Your Buyers Will Actually Pay
You have a price but no idea if it's right. This prompt simulates how your target buyers react to three price points — before you find out the expensive way.
The Copy Scorecard Prompt: Diagnose Your Landing Page Before You Launch
Most founders write copy that makes sense to them. This prompt reads it like a cold visitor — and tells you exactly what to fix before you send traffic to it.
The Cold Outreach Diagnostic: Test Your Emails Before Burning Through Your List
Every founder has the same 5 cold email templates. Buyers have seen all of them. This prompt reads your message like the recipient — and tells you exactly why they'd delete it.
The Channel Fit Prompt: Pick the Right Distribution Channel Before You Commit 3 Months
Most founders pick a channel because it worked for someone else. This prompt tells you which channel fits your specific product and buyer -- before you spend 3 months on the wrong one.
The Ad Creative Review Prompt: Test Your Hook Before You Spend
The average B2B SaaS founder finds out their ad creative doesn't work after spending $500. This prompt catches the problem before the campaign goes live.