Right SuiteStrategy
Is your price right?
Will they stay on your page - or leave?
Who's actually going to buy?
Why would buyers pick you over the alternatives?
Reach
Which channels are your buyers actually on?
Will they reply - or hit delete?
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You built the product. Now you need to sell it.
Playbooks, prompts, and templates — free to use. Each one is the manual version of what Right Suite automates.
The Zero-Customer GTM Playbook
Seven decisions, in the right order, with the specific action to take at each step. For vibe coders, solo founders, and indie hackers who built a product and now need to sell it.
ICP Scoring Matrix: Rank Your Customer Segments Before You Go to Market
Most founders target whoever will talk to them. This matrix forces a structured comparison of 2-4 candidate segments across 7 dimensions -- so you commit to the one with the highest purchase intent, not the one that replied first.
Landing Page Copy Formula for Vibe Coders and Solo Founders
A fill-in-the-blank structure for a landing page that converts cold traffic. Built for products with no brand awareness that need to earn attention from the first line.
Cold Email Swipe File: 12 B2B Frameworks That Actually Get Replies
12 cold email structures for B2B SaaS. Each one with a framework, a worked example, and notes on when to use it. Not templates -- frameworks. Your voice, your buyer, your specific reason to reach out.
The GTM Decision Log: Track Every Decision So You Know What Actually Worked
Most founders can't tell if a GTM change worked because they changed three things at once and never wrote down what they expected. This log forces one decision at a time, one measurable outcome per decision.
The ICP Validation Prompt: Find Your Highest-Intent Buyer Segment
Copy this prompt into any AI. Fill in the brackets. Get a ranked analysis of your buyer segments in under 2 minutes - before you commit your GTM to the wrong one.
The Positioning Audit Prompt: Find the Angle No Competitor Owns
Most founders list features as differentiation. This prompt forces you to think like a buyer and find the positioning gap no competitor has claimed.
The Price Sensitivity Prompt: Know What Your Buyers Will Actually Pay
You have a price but no idea if it's right. This prompt simulates how your target buyers react to three price points - before you find out the expensive way.
The Copy Scorecard Prompt: Diagnose Your Landing Page Before You Launch
Most founders write copy that makes sense to them. This prompt reads it like a cold visitor - and tells you exactly what to fix before you send traffic to it.
The Cold Outreach Diagnostic: Test Your Emails Before Burning Through Your List
Every founder has the same 5 cold email templates. Buyers have seen all of them. This prompt reads your message like the recipient - and tells you exactly why they'd delete it.
The Channel Fit Prompt: Pick the Right Distribution Channel Before You Commit 3 Months
Most founders pick a channel because it worked for someone else. This prompt tells you which channel fits your specific product and buyer -- before you spend 3 months on the wrong one.
The Ad Creative Review Prompt: Test Your Hook Before You Spend
The average B2B SaaS founder finds out their ad creative doesn't work after spending $500. This prompt catches the problem before the campaign goes live.